
Social Media
Social Media Producer
Rhode Island PBS & The Public’s Radio
As the Social Media & Digital Producer for Rhode Island PBS & The Public's Radio, I run all of the stations’ social media accounts and YouTube channels, creating graphics, thumbnails, reels, and trending promotional content. I write, direct, edit and star in their first big social media series, Rhode Island 101, where I travel around the state reporting on RI history and state staples. Overall I increased our follower rate by almost 85%.
Rhode Island PBS & The Public's Radio is Rhode Island and Southern Massachusetts' local PBS and NPR station. This combined public media station strives to be the most trusted resource for life-long enrichment and alternative, engaging content, reflecting the values of our diverse community.
See my work for Rhode Island’s PBS & NPR Station here
All the content on these pages were produced, created, and edited by me!
Social Media Manager
Wit & Whim
As a long-time customer and supporter of this small business, I saw an opportunity to contribute to their growth by enhancing their online presence. I managed their social media platforms with a focus on increasing visibility, engagement, and customer reach.
I introduced a cohesive content strategy, including branded photoshoots and creative reels, to highlight the uniqueness of their products. Recognizing the potential of short-form video, I launched and curated a TikTok account, leveraging trending formats to drive traffic to both their physical location and online store. Through these efforts, I helped the brand present a consistent, professional image while connecting more meaningfully with their target audience..
Wit & Whim is a unique local vintage and curiosity shop in Long Island, NY. They specialize in promoting local businesses by selling handmade and small business items from jewelry to decor to bath products & holistic remedies.